Simple setup
The initial setup of The Designers Foundry was refreshingly straightforward. "It was incredibly basic: just a thumbnail JPG of the font name and a PayPal button," remembers Daniel. "I manually emailed the fonts to buyers! But despite its simplicity, it was popular enough to allow me to expand the font offerings and improve the website. Twelve, almost 13 years later, I'm still at it."
Since then, of course, the marketplace has become super-crowded and competitive. So, how has TDF survived? "There are so many incredible type foundries out there, but we try to stand out by focusing on variable fonts," responds Daniel. "We're currently developing new tools for our website to showcase these even more effectively. Another thing that sets us apart is our unique merch—something I really enjoy creating and that's had good interest over the years. We've made everything from bricks to rain jackets to wall clocks."
